The Advertising Standards Authority of South Africa (ASASA) has upheld a complaint by the Treatment Action Campaign against an advertisement for the fake AIDS cure, Ubhejane, placed by Zeblon Gwala in Ilanga newspaper on 6 December 2007.
The ruling is here.
The contents of Ubhejane have never been made public. It has never been tested in clinical trials. It is unregistered and sold illegally as a cure or treatment for HIV.
Gwala has been selling Ubhejane for years from a facility in Pinetown near Durban. He charges patients over R200 per month to buy Ubhejane. Community Health Media Trust made a video showing the following:
- Gwala’s staff selling Ubhejane as a cure for AIDS to a TAC member and telling her to either use Ubhejane or antiretrovirals but not both.
- Gwala making it clear in an interview that Ubhejane is an alternative to antiretrovirals and that people should not mix Ubhejane with antiretrovirals.
- The unhygienic, frankly filthy, conditions in which Ubhejane is stored by Gwala.
A Community Health Media Trust (CHMT) production
Ubhejane is an excellent example of how the Minister of Health has supported quackery. Not only has she failed to take any action to stop Gwala, she or her department have issued at least two official statements supporting him. Here they are:
Today, 11 April 2008, TAC is submitting this affidavit deposed by Nokhwezi Hoboyi to the Law Enforcement Unit of the Department of Health. We call for the Department of Health to close down Zeblon Gwala’s illegal and deadly operations.